Thursday, 15 November 2012

Genre/ Target Audience

I am thinking of creating a 'indie/indie pop' magazine as I feel by creating something Im interested in will help me relate to the types of music, artists, advertisements to include. Also, I have found the most popular music magazines currently available are rock, indie rock, punk etc. So indie pop isnt as common and it is becoming a growingly popular genre of music, which I know from fashion, festivals and music channels/ radio stations.

I want to aim my magazine at  mainly girls aged 16-20 as I feel magazines such as NME and Kerrang are more aimed to boys and also I want to promote to the young audience as a lot of magazines such as Q and NME are aimed at a much older age range.

A typical person im my target audience:
Favourite shops: Rokit, Urban Outfits, American Apparel, Dr Martens..etc.
Favourite bands: Mumford and Sons, The xx, Biffy Clyro, SBTRKT etc. 
Favourite programme: skins or misfits. These type of people are my audience:

  

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1 comment:

  1. Beaverwood Media22 November 2012 at 07:30

    You should have completed your audience research by now, Gemma - please post details asap so that your findings can inform your planning and design decisions.

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